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Senior Media Relations Officer, PCER1

THE POSITION:

The objective of this position is to help :

  • Position the African Development Bank as Africa's premier development finance institution through strategic media engagement;
  • Establish and maintain the Bank's global reputation and credibility among key stakeholders;
  • Enable effective communication of the Bank's development impact and strategic priorities, particularly the High 5s agenda and the Ten-Year Strategy;
  • Safeguard and enhance the Bank's reputation through proactive media strategy and crisis management;

The role serves as a critical bridge between the Bank and media stakeholders, ensuring the institution's work and impact are effectively communicated to global audiences.

The Senior Media Relations Officer’s role includes the following tasks :

Support the president, vice-presidents, directors sector managers and task managers in charge of corporate issues with robust media relations and awareness, thereby enhancing the Bank’s global visibility and reputation.

Provide editorial support, including well-researched editorial content for online and external publications. This includes press releases, media advisories, feature stories, Q&As, project impact stories, talking points for spokespeople across the Bank, and other content for the Bank's website and media.

In collaboration with other media relations colleagues and the Bank’s regional communication officers, the Senior Media Relations Officer will help develop and maintain a strong network of African and global media for the Bank and ensure a steady flow of information and extensive media coverage of the Bank's activities.

Oversee the development of media plans and dissemination of press releases, Q&As, media briefings, videos, and photos, as well as briefings and key messages on specific announcements, but also broader opportunities for joint messaging and risk management.

In collaboration with other media relations colleagues and the Bank’s regional communication officers, analyse media developments and advise the African Development Bank Group on how best to proactively engage with the media to achieve the Bank's objectives in the short, medium, and long term.

Lead the collation and monitoring of media coverage to inform the Bank's communications and visibility activities and work with the Director of Communications and the PCER 1 Manager to manage sensitive situations where the reputation of the African Development Bank Group is at risk.

Develop strategies to protect and enhance the Bank's reputation by shaping the media agenda through initiative-taking planning.

The incumbent will lead efforts to expand and strengthen the Bank’s interactions with media, opinion leaders, and decision-makers globally. The Senior Media Relations Officer will help create a positive narrative about the Bank, using a wide range of communication techniques and tools, ranging from multimedia production (video interviews, project movies, and audio podcasts, among others) to editorial content (web stories, press releases, blogs and organizing media interviews and opinion pieces) and social media.

 Apply here Senior Media Relations Officer, PCER1 | African Development Bank Group